A premium price. A stronger position.
Premium footwear brand
500+Premium customers
01 / THE CHALLENGE
A clear problem to solve.
Build demand for footwear priced from PKR 10,000 in a price-sensitive market.
02 / THE APPROACH
Strategy into action.
Shifted the creative toward brand value and premium visuals, supported by audience research.
PKR 10,000+Product price point
500+Reported premium customers
Founder portfolio project. Historical results reported by Arslan; results vary by project and do not guarantee future performance.